Nearly everyone claims to be “the fastest growing cloud ERP company.” Somewhere between the private internal metrics and varying definitions of growth, most of the time these claims aren’t wrong.
A vendor who went from 200 to 600 customers may have the highest percentage growth. One who has 30,000 customers could add 2,000 new customers. Neither would be wrong to claim they are the fastest growing.
So why is leading ERP analyst Mint Jutras giving credibility to Acumatica’s ‘fastest growing’ claims? Well, with 72% year over year growth in license revenues, 1,300 new customers in 2019, 1,000 new attendees to the annual Acumatica Summit, and nine user groups added, it’s hard to argue against the company’s claims. “Okay,” you may think to yourself, “that’s nice; but what does this mean for me?”
Ask Why: Delivering Necessary Context behind Acumatica’s Growth
Good question. Naturally, in the ERP decision process, it pays to be skeptical, it pays to ask questions, and it pays to ignore the hype over something like a vendor claim of being the fastest growing. Context matters, and Mint Jutras report titled Innovation Fuels Acumatica’s Accelerated Growth delivers just that:
“Given the growing acceptance of cloud and Software as a Service (SaaS) in recent years, Mint Jutras has been expecting (hoping) to see at least one of the native cloud solution providers enter a period of explosive growth. Thus far we have been disappointed, but now Acumatica appears to be doing just that.
How has Acumatica been able to achieve what others have strived but failed to do? We see several factors combining synergistically to create a perfect storm to drive growth. The common theme across all these contributing factors is Acumatica’s ability to continually innovate, not just in terms of the product, but in terms of its own business model.”
Innovation Fuels Acumatica’s Accelerated Growth
The entire report provides a review of the recent innovations, the benefits that working with Acumatica provides for customers, and the reasons the company is poised for growth. Here are just a few highlights from the ten-page report:
A Different Approach to Business
Although members of the Acumatica leadership are veterans of the world of enterprise applications, the company has never been constrained by the way business has always been done. With the company relying entirely on a network of partners like Cloud 9 ERP Solutions to do the sales side of the equation, Acumatica is able to put the best and the brightest into the research and development side.
Acumatica has no direct sales force, nor does it have any plans to create one. In the words of CEO Jon Roskill, “There is no plan B.” It sells exclusively through its channel partners with the following models:
- Acumatica branded Value-Added Resellers (VARs)
- Private label (OEM) business:
- Vertical Independent Software Vendors (ISVs) that specialize in a specific industry (e.g. hotel or property management, non-profit fundraising, public housing, etc.)
Giving Partners Freedom
In addition to being “partner friendly,” there is also no resistance to “not invented here.” Partners with specialized expertise often offer extensions to Acumatica ERP that are so seamlessly integrated, users might think they are part of the product.
Somewhere between the freedom to innovate and the comfort knowing that Acumatica isn’t going to poach their business, the partner program has grown and improved, delivering some of the highest satisfaction numbers in the business.
Industry Editions Continue to Deliver on Diverse Needs
Last year, a Mint Jutras report, Acumatica 2019 R2 Leverages Platform Capabilities for More Innovation, talked about the role the microservices architecture (on which the application is built) plays in making Acumatica’s ERP flexible, extensible and inherently easier to integrate to.
Shown in the form of Industry Editions, this allows a starting point for innovation, customization, and growth. Distribution companies can start with Distribution Edition—but also can add functionality from other editions like commerce, field service, or the like. This allows the configuration process to become easier while helping customers receive the perfect fit.
Learn More: Read the Entire Mint Jutras Report Here
As the growth of ERP continues and more cloud vendors get into the game, read this report to find out what separates the leaders from the also-rans. Read this report to find out:
- Why Acumatica’s “100% channel” sales strategy is driving growth.
- How Acumatica’s flexible development platform gives you a cost-effective way to customize.
- What Acumatica’s unique pricing policy can mean for your bottom line.
- How Acumatica’s platform enables continuous innovation that gets passed along to customers twice a year.
- Which powerful new features to look out for in Acumatica 2020 R1.
Cloud 9 ERP Solutions: Gold Certified Acumatica Partner
At Cloud 9 ERP Solutions, a Gold Certified Acumatica Partner, we have customized and implemented this cloud ERP solution for companies like yours and understand the unique challenges that you face throughout the decision and implementation process. View our Acumatica demo videos to learn more.